PHOTO GUIDE

GALLERY OF PRODUCT PHOTO

Photo Gallery is the first contact between the client and the product, so it is important to show the costumer high-quality pictures. The photo gallery is displayed on the page next to the bullets:

gallery_example

These must have certain characteristics such as:

1. Shape

The images must be on a square space, or maybe Linio webpage will show them distorted.

shape

2. Size and resolution

The images must have a 850 x 850 pixels size. The photo resolution must be 72 dpi and never be distorted.

resolution

3. File weight and format 

Every image must be in JPG format with a maximun weight of 150 kb, in order not to affect the performance and speed of loading the page.

4. Proportions

The image must be placed at the center of the image, respecting an internal margin of 4-5 mm.

proprotion

5. Product shots

Every product category requires specific shots to look properly at Linio website. These are some of most product shots used in Linio:

english_views

 

6. Background

The background of the images should be white (RGB 255), without textures, reflections or shadows.

backgrpund

7. Scenographies and use of human models

  • Is not allowed to use scenographies in product photos, except for some items of Home and Living category.

scenes

  • The use of human models is restricted to some subcategories of Fashion and Kids & Babies:

humanmodels

8.Watemarks and texts

Product images should not have watermarks, logos, texts or another decorative elements.

marks

9. Electronic devices

The following guidelines apply for electronic decives with display such as computers, phones, tablets, televisions and smartwatches.

  • The screen should always be on, with a neutral wallpaper screen or brand logo.

screen_electroncis

  • Screen wallpaper should never have app logos of Facebook, Netflix, Skype, Whatsapp or Twitter.

screen_electroncis2

NOTE: Images for Apple products, Xiaomi, Google Pixel and some launch products are provided only by Linio. Click here to access them. 

10. Explicit Content

For sexual products and underwear are forbidden images with nudity and/or explicit content.

explicit_content